For creatives who hate selling

Fill your calendar with new projects without pitching

The complete email kit for videographers, photographers and designers to turn past clients into work for next month.

Regular price $39 Now $29

Early launch discount until October

GET THE KIT

No new projects in 30 days? I will transfer your money back within 24 hours.

Inside the New Project Email Kit

  • 1x Client List Template
  • 5x Email Templates
  • 3x Reply Templates
  • 1x Claude Email Localiser Skill
  • 1x 30 minute video walkthrough

Secure checkout via Stripe.

iDEAL

Instant access · Google Docs and PDF · Free lifetime updates

Used with success by videographers, photographers & designers worldwide

New projects in your inbox like this?

Screenshot of a client reply after one of the templates was sent
Screenshot of a client reply after one of the templates was sent
Screenshot of a client reply after one of the templates was sent
Screenshot of a client reply after one of the templates was sent

Send the email templates in this kit

  1. From the file back-up template to a reply to a shoot for a high end perfume brand worth $1,300
  2. From the idea template to a reply to video and design for an opening worth $5,000
  3. From the observation template to a reply to a content package for a local SMB worth $3,500

What's in the New Project Email Kit

1x Client List Template

One ready to use overview of your old clients so you easily track which ones you need to mail and which ones are worth the most.

The Client List Template filled in, with the totals for past value and new revenue above the client table

5x Email Templates

Five different angles, one for every connection and client.

  • The idea email
  • The file backup email
  • The problem email
  • The observation email
  • The capacity email
One of the five email templates, fully readable

3x Reply Templates

For yes, no, and maybe. The maybe is where most freelancers lose the project, and it is the one nobody prepares for.

The three reply templates for yes, no and maybe

1x Claude Email Localiser Skill

Paste your template into the skill so it adjusts to your language, not only the words, but also the nuances of style, culture and business standards.

This skill supports the following languages:

The Claude Email Localiser Skill in use, adapting a template into another language

1x 30 minute video walkthrough

A high quality walkthrough of every step you need to take to turn old clients into new projects.

A still from the walkthrough, with the file backup email template open in Google Docs

Everything you need for new work.

Instant access · Google Docs and PDF · No new projects within 30 days and the money is back in your account within 24 hours.

Regular price $39 Now $29 GET THE KIT

Why email old clients?

Most creatives go hunting for strangers when work gets quiet. The fastest project is sitting in your sent folder.

  • It costs the least time

    No lists, no research. Forty minutes from buying to sent, against a full day of cold outreach.

  • It is far less awkward

    You are not introducing yourself. You are picking up a conversation with someone who already liked your work enough to pay for it.

  • Your odds are much higher

    They said yes once, at your rate. The second yes is a far smaller step, and there is no price conversation to have.

  • The work runs smoother

    You know their brand, their files and who signs off. Shorter briefings, fewer revision rounds.

This is only for videographers, photographers and designers who

  • Already did creative projects in the past
  • Are running their business for 1+ year
  • Feel like sales is one of their weak spots

About the writer

Jeffrey Plaggenburg

I'm Jeffrey. I have helped dozens of high end photographers, creative agencies, independent filmmakers and internationally known artists scale their businesses without losing their creative fire.

The tools I use to close five and six figure deals are the ones I am now turning into small, affordable products, so creatives anywhere can earn what they deserve while making what they love.

Reviews

Jeffrey helped us massively with our offer and our marketing. When we first came to him we had only just started. Six months later we are booked almost solid for the whole year.

Daan Brinkman Daan BrinkmanFounder

If you run a creative business and you want to grow, as an owner and as a person, talk to Jeffrey. He knows a lot about sales and he actually thinks along with you about how to solve things.

Visual Design MediaCreative Agency

A very good experience from start to finish. Jeffrey helped us with our strategy and our sales presentation. We built a detailed plan for winning new clients together, and it works.

Jonathan Bant Jonathan BantCompany Leader

The offer

Buy the New Project Email Kit for just $29.

Every day you wait, you're leaving projects on the table that might have been yours.

  • 8 emails you can send today
  • The client list template and the Claude localiser skill
  • A 30 minute walkthrough including valuable sales insights
  • A Claude skill that transforms the English templates into your native language, including cultural and business nuances
Regular price $39 Now $29

You pay once and the files stay yours.

GET THE KIT

No new projects in 30 days? I will transfer your money back within 24 hours.

Instant access · Google Docs and PDF · Secure checkout via Stripe · Free lifetime updates

FAQ

My old clients do not have budget anymore.

Some do not. Most have budget in months you never see, because you are not in front of them when it opens up. Five emails a month is how you find out which is which.

I am bad at writing.

Everything is written for you. Two names and one detail per email is all you change. If your client does not read English, the Claude skill turns the same template into their language.

My clients do not speak English.

That is what the localiser skill is for. It rewrites any template into twelve languages with the register, structure and sign off that language actually uses, and gives you a back translation so you can check it before you send.

Does this not feel like spam?

Three emails a year per person, none of them asking for anything. Spam is volume plus a request. This is neither.

I only have fifteen names.

Then you are through it even faster. Fifteen people who already paid you beats two thousand strangers.

How much time does it take?

Forty minutes, from buying to sent. Thirty minutes for the walkthrough, five to adapt a template to your client, and five to send.

What if nobody replies?

Send your five emails for 30 days. If it does not lead to a single new project, email me and the money is back in your account within 24 hours. Keep everything.

How do I get it?

Instantly after payment. Google Docs and PDFs, plus a private video link.

Can I expense it?

Yes, you get a proper invoice.

New Project Email Kit
Regular price $39 Now $29 GET THE KIT

No new projects in 30 days? I will transfer your money back within 24 hours.

Early launch discount Regular price $39 Now $29 GET THE KIT