B2B sales training for teams selling complex deals.
Multiple stakeholders, long sales cycles, complex negotiations. I train your team to navigate B2B sales and close more proposals. Tailored to your industry and your buyer.
The three places where B2B deals stall.
Your team talks to the wrong decision makers
Your team has good conversations with someone who is enthusiastic but does not decide. The deal stalls at board level because nobody ever asked who signs.
The process drags on for months and leads nowhere
After the first meeting come presentations, revisions, sessions with procurement. Somewhere the urgency disappears. "Next quarter." Or never.
The competitor wins on relationship
Your product is better, but the competitor has known the decision maker for years. Your team does not know how to build trust inside a short process.
Recognise this? Let's talk
How I train your team to close B2B deals.
Deal analysis
I dig into your live B2B opportunities. Who does your team speak to, at what level, with what message? I map where deals stall and why.
B2B sales training
Group training on the specific B2B skills: reaching the decision maker, stakeholder management, creating urgency in long processes, and closing without endless rounds. With your own deals as the case material.
Deal coaching
On your most important live deals I coach your team one on one. Which step now, who needs to be in the room, how to run the next conversation. Until the deal is in.
"Closing a B2B deal is not a sprint. It is a game of chess. I teach your team the right moves."
What clients say.
Jeffrey is a great professional with deep knowledge of sales. He puts complex things into clear, convincing words and usually picks the fast route, so you lose no time and see the effect on revenue quickly.
All the ingredients for a good recipe were already on the table, but the recipe itself was missing. In a one on one session Jeffrey walked me through writing it out, which is to say our sales strategy. A strategy that lets us aim with far more purpose.
Jeffrey is a no nonsense coach. He knows his field and is not afraid to tell you plainly where things go wrong for you. The best part is that he then takes you by the hand and shows you how to fix it. Recommended.
Doing what actually works instead of frameworks out of a book.
I closed B2B deals myself for years. Under the flag of various companies, with Heineken, Adidas and dozens of large and small businesses. I know the game of multiple decision makers, long processes and complex negotiations.
Everything I teach your team, I have done myself. At the negotiating table, not in a classroom.
Results for clients.
Want more information about a B2B sales training?
Leave your details and I'll get back to you within 24 hours. Or reach me directly:
Message sent!
Thanks. I'll get back to you within 24 hours.